2020 Event Update
Why did Security get cancelled after it was postponed?
We made the decision to officially cancel the Security Exhibition & Conference 2020 as a result of the worsening COVID-19 pandemic, to be in line with the advice and predictions from the Australian Government. Security and Diversified Communications Australia, are conscious of our responsibility to contribute to a reduction in the spread of the virus and we prioritise the health and safety of our attendees, exhibitors, partners and staff.
While we had hoped, and worked hard, to be able to secure a new date for the 2020 event in Q4, following industry feedback and the prospect of increasing restrictions, it became clear that continuing to run the event would cause the industry more damage than good.
Both the current and likely future environment of economic hardships, travel, spending freezes, and uncertainty regarding the COVID-19 virus made it clear to us and our partners that not proceeding with Security 2020 was the best decision at this time.
For more detailed information regarding the cancellation, please read the full statement from Diversified Communications here.
What happens now?
It is fortunate that we live in an age of technology that allows us to conduct business remotely, and in this new social distancing world we are in, we will look to build on our already established and successful digital communications to help you continue to connect with the security industry.
While it will not be the same as experiencing Security in person, we are committed to serving our industry by working hard to help cover the void left by the cancellation. We ask for your patience during this unprecedented and still rapidly evolving situation and we’ll be contacting you soon once we have a better idea of the new channels we have in place.
You can also check this website for future updates about Security and new engagement opportunities as they become available.
Looking ahead, we invite you to mark your calendars for Security 2021 in Sydney when we will have the opportunity to connect in person.
Security 2021: 21 – 23 July
What do I do if someone tries to sell me the Security databases and visitor lists?
This is a scam and you should ignore them. Security operates under strict data privacy laws, and we do not share our visitor or any other internal data with unauthorised third parties.
Any communication you may receive offering you to rent/buy or download our visitor or exhibitor contacts is a scam and should be deleted. We are currently exploring legal avenues to shut down these practices.
I’m an exhibitor and/or sponsor, can I expect a refund?
For all exhibitors and sponsors, who have transferred payments to Diversified Communications Australia for the 2020 event, we intend to comply with the Exhibiting Terms and Conditions, which you can view here.
We are also offering current exhibitors the ability to transfer their existing credit towards the below:
- (a) the option to credit or part credit, any current deposits to secure your location towards the 2021 event (holding on to 2020 rates)
- (b) credit towards digital and virtual opportunities to connect with your target audience
- (c) bespoke solutions – tailored to your needs.
Due to the unprecedented nature of the situation, we ask for your patience as we work through the timing and details of these processes.
I plan on exhibiting at Security 2021 in Sydney. What’s next?
We encourage all exhibitors to transfer their existing or remaining credit towards securing their space at the 2021 event in Sydney.
The process will be similar to our onsite booking process where we will work with you to secure a stand similar to your current location in 2020. This allows all existing 2020 exhibitors to have the first right of refusal on their 2021 stand. Existing exhibitors will also have priority access to stand movements, before we open the floorplan to the wider market.
Are there any incentives for Security 2020 Exhibitors?
Yes! We are freezing the 2020 rates for any 2020 exhibitors who wish to book a space in 2021.
Regardless of whether you have chosen to transfer all of your credit or some of it, in order to take up digital and bespoke promotional opportunities this year, we want to support our loyal 2020 exhibitors and thank you for your continued support.
You will also get priority space selection before we open the 2021 floorplan up to the wider market.
Where and when is the event being held?
The Security Exhibition & Conference is being held at the ICC Sydney in 2021.
21 – 23 July, 2021.
How can I book tickets to the conference or networking events?
Security includes the ASIAL Conference and Gala Dinner held in conjunction with the Australian Security Industry Association Limited. Attendance is restricted to professionals from the security industry who have registered for the exhibition. Registration fees apply. Registration will open in early 2021.
Who can attend?
The Security Exhibition & Conference is a strictly trade only event, welcoming professionals working in the security industry. Security is a business event, therefore we ask visitors not to bring anyone under the age of 15 to the show. Due to OH&S, prams, strollers and trolleys are strictly not permitted at the event. Proof of industry involvement may be requested at the registration counters or the entrance. We suggest you bring along a business card, invoice or company documentation along with personal identification such as a drivers licence or passport. Students enrolled in a relevant course at a tertiary level may attend the show if they have the appropriate student identity card.
Can children attend?
The Security Exhibition & Conference is a business event, therefore we ask visitors not to bring anyone under the age of 15 to the show. Due to OH&S, prams, strollers and trolleys are strictly not permitted at the event. Under no circumstances are any children permitted into the exhibition halls during move in and move out of the show.
Can international visitors attend?
If you are from overseas and planning to visit the Security Exhibition & Conference you will need to apply for a business visa. The passport which you hold will determine whether you can apply online, or if you need to lodge a paper-based application. Click here for more information.
Applications need to be made well in advance at the Australian Embassy in your country or in some cases can be made online. For more information about visa requirement visit the Australian Government Immigration, click here.
Please note that the Organisers DO NOT provide visa invitation letters to international visitors.