Security Exhibition & Conference returns to the ICC Sydney, 21 - 23 August 2024, the best annual opportunity for you to generate leads, enrich existing client relationships and discover new business opportunities.
Grow Your Brand Potential in 2024
For over three decades the Security Exhibition & Conference has been the most established and respected trade event for the security industry in Australia, bringing together the full spectrum of manufacturers, distributors, security professionals and end users to connect and create profitable opportunities.
The Security Exhibition & Conference is at the epicentre of security as the only three days of the year that the industry clears their calendar to reunite. Over 8,500 visitors and exhibitors converge to source, negotiate, network and learn in the most captive business environment surrounded by the region’s best showcase of innovative products and solutions.
Total Unique Attendance (including exhibitors, speakers & media)
Increase in Unique Attendance from Previous Sydney Show
Statistics from 2022 Security Exhibition & Conference
* Combined total attendance, 4,160 attendees for Security 2022
Why Exhibit in 2024?
Increase Brand Awareness
As a year-round industry hub and Australia’s main stage for the latest products and solutions, Security Exhibition & Conference offers you a uniquely effective platform to promote your products and services. Position your brands in front of the people who matter.
Generate New Sales Leads
Security is the opportunity for your business to generate leads over three high yield days and showcase your products to influential industry buyers.
Maintain Industry Presence
Security is Australia's most comprehensive marketplace for industry professionals, consultants and decision makers, all looking to discover products and solutions for their next projects. Launch new innovations and enrich your existing relationships and keep a step ahead of your competitors.
Extend Your Reach
The co-location of Security and Integrate is set to significantly enhance Australia's leading Security, AV and Integration events, becoming the only exhibition in Australia to service both industries. Reach a broader community of end users, consultants, core AV, security installers and integrators who are interested in these solutions that sit across both industries.
93% were satisfied with the Security Exhibition & Conference
98% were satisfied with the quality of visitors to their stands
98% consider the Security Exhibition important for their business
Two Events in One
The integration of physical and technical security functions have sped up due to global challenges and new opportunities that have arisen across both security and integration industries. That’s why we’re co-locating with Australia’s premier AV & Integration event, Integrate, broadening your reach to a much wider market. Many of our visitors increasingly seek solutions across both security and integration elements, and suppliers continue to meet the rising demand for Artificial Intelligence and smart technologies. Reach a larger, stronger community of visitors: